Books Wuthering Heights Essay Example For Students

Books Wuthering Heights Essay A creators specific style and strategy, is typically significantly ascribed to their character and individual inclination. On account of Emily Bronte, she was an amazingly pulled back and private individual; and it is a result of this, why she went to books as a type of articulation. In her famous Wuthering Heights, she utilizes books as a significant method to outline various key issues; most prominently character, and the topic of adoration. Albeit inconspicuous in her technique, Bronte energy is the thing that she utilizes as a device in the development of the epic story. In the novel Wuthering Heights, the first occasion when we are offered reference to books is during part 3, preceding Lockwoods bad dream. Here we locate the woozy houseguest in the limits of a strange room, and we are informed that Catherines library was select, and its condition of dispersal demonstrated it to have been very much utilized. p. 24. In a flash, this straightforward snippet of data demonstrated helpful in giving the peruser a brief look at Catherines character. From this announcement, we can presume that Catherine was in truth a lady of information; yet we are still left to ponder precisely what kind of information she had. The intriguing characteristic about books is that we as a whole have various inclinations. Besides is the way that perusing is generally observed as idealism or some likeness thereof; therefore, it brings a feeling of independence into a universe of influence, just as significant serenity in an air of disarray. We will go further into this as we progress. Books are regularly used to shield us against the certifiable issues of mankind. This is a principle technique for evasion, despite the fact that we should understand that there werent numerous different options for diversion. Books have the most impressive impacts on its crowd since its the main type of media whose results depend exclusively on that of the peruser; we additionally should consider that writing has been available for a huge number of hundreds of years. Books, along these lines, are ready to educate us, however let us depict the results just as we would prefer. When Lockwoods bad dream scene is at its peak, he can dispose of the unnerving figure when he grabbed his hand through the gap, and quickly heaped the books up in a pyramid against it. . Indeed, this reference of books was basic, be that as it may, we can see this as Bronte telling the peruser the genuine intensity of books, and how they need to capacity to give us a feeling of solace . In addition, the area where a sickly Catherine says, What for the sake of such feels, has he to do with books, when I am kicking the bucket? we are indicated how Edgar retreats to his books at whatever point circumstances got difficult, just as the voice of Catherines self image. Books once had a place just at Thrushcross Grange. For the more established Cathy and Heathcliff they were objects of constraint on the grounds that as kids, they tossed strict books into the fire in a demonstration of insubordination. Concerning Edgar, perusing was an approach to escape from issues by quieting himself down with his books when Cathy fell into a fit. Unexpectedly books have become a methods through which love can stream. Books take on a significant job in the improvement of the connection among Hareton and Catherine. In the last phases of the novel, Heathcliff had obliterated Catherines books, which was the reason she was unable to react back to Nelly. Hareton had the various books in the house since he had been attempting to peruse. Be that as it may, Catherine ridiculed him for his cumbersome endeavors at self-instruction: Those books, both writing and section, were blessed to me by different affiliations, and I prefer not to hear them degraded and disrespected in his mouth! Poor Hareton brought the books and tossed them into her lap, saying he didnt need to consider them any more. She persevered in her joke, perusing resoundingly in the drawling tone of a learner, following which he slapped her and tossed the books into the fire. .u821b035c96820255533ed00b35f23141 , .u821b035c96820255533ed00b35f23141 .postImageUrl , .u821b035c96820255533ed00b35f23141 .focused content territory { min-stature: 80px; position: relative; } .u821b035c96820255533ed00b35f23141 , .u821b035c96820255533ed00b35f23141:hover , .u821b035c96820255533ed00b35f23141:visited , .u821b035c96820255533ed00b35f23141:active { border:0!important; } .u821b035c96820255533ed00b35f23141 .clearfix:after { content: ; show: table; clear: both; } .u821b035c96820255533ed00b35f23141 { show: square; change: foundation shading 250ms; webkit-progress: foundation shading 250ms; width: 100%; darkness: 1; change: haziness 250ms; webkit-progress: obscurity 250ms; foundation shading: #95A5A6; } .u821b035c96820255533ed00b35f23141:active , .u821b035c96820255533ed00b35f23141:hover { mistiness: 1; change: murkiness 250ms; webkit-progress: obscurity 250ms; foundation shading: #2C3E50; } .u821b035c96820255533ed00b35f23141 .focused content region { width: 100%; position: rela tive; } .u821b035c96820255533ed00b35f23141 .ctaText { fringe base: 0 strong #fff; shading: #2980B9; text dimension: 16px; textual style weight: intense; edge: 0; cushioning: 0; text-enrichment: underline; } .u821b035c96820255533ed00b35f23141 .postTitle { shading: #FFFFFF; text dimension: 16px; text style weight: 600; edge: 0; cushioning: 0; width: 100%; } .u821b035c96820255533ed00b35f23141 .ctaButton { foundation shading: #7F8C8D!important; shading: #2980B9; outskirt: none; outskirt span: 3px; box-shadow: none; text dimension: 14px; textual style weight: striking; line-tallness: 26px; moz-fringe sweep: 3px; text-adjust: focus; text-enhancement: none; text-shadow: none; width: 80px; min-stature: 80px; foundation: url(https://artscolumbia.org/wp-content/modules/intelly-related-posts/resources/pictures/basic arrow.png)no-rehash; position: outright; right: 0; top: 0; } .u821b035c96820255533ed00b35f23141:hover .ctaButton { foundation shading: #34495E!important; } .u821b035c96820255533ed0 0b35f23141 .focused content { show: table; stature: 80px; cushioning left: 18px; top: 0; } .u821b035c96820255533ed00b35f23141-content { show: table-cell; edge: 0; cushioning: 0; cushioning right: 108px; position: relative; vertical-adjust: center; width: 100%; } .u821b035c96820255533ed00b35f23141:after { content: ; show: square; clear: both; } READ: DreamWorks Animation EssayHaretons absence of education is the most apparent aftereffect of Heathcliffs treatment of him, proposed to lessen him to a degree of numbness and pointlessness. Hareton never defies Heathcliff, however his contact with Catherine, makes him amazingly mindful of this shortcoming. We can take a gander at the genuine estimation of book-learning in the novel, and notice that Linton, who can peruse, is clearly second rate compared to his increasingly fiery cousin Hareton. This may lead one to feel that BrontãÆ'â « is supporting regular vitality over forced improvement. Be that as it may, for Catherine and Hareton to turn out to be close it is completely vital for Hareton to wish to teach himself, and in the last part their affection is represented in the assembled perusing of a book. Additionally, Heathcliffs young debasement truly happens when he stops to follow Catherines exercises. Apparently book-learning isn't sufficient to make an individual decent, yet that the absence of it is sufficient to make somebody silly. It is, to put it plainly, a fundamental quality. Lockwood went to Wuthering Heights to see Heathcliff and disclose to him he didnt need to remain at the Grange any more. He saw that Hareton was as attractive a rural as need be seen. He gave Catherine a note from Ellen; she thought it was from him from the start and when he clarified that it wasnt, Hareton grabbed it away, saying that Heathcliff should take a gander at it first he wasnt home yet. Catherine attempted to shroud her tears, however Hareton saw and let the letter drop close to her seat.

Music Appreciation ( classical) Term Paper Example | Topics and Well Written Essays - 1250 words

Music Appreciation ( old style) - Term Paper Example In the impressionism time frame, the specialists utilized light and water subjects in their fine arts which used to give a theoretical look to their artworks. Music authors of that period additionally preferred to emulate the hints of water. The two most well known mediums utilized by the impressionist arrangers were ensemble and piano. Claude Debussy, otherwise called one of the incredible mainstays of melodic innovation, is viewed as a prevailing character in the field of sythesis and music. He was conceived in northwest Parisian cooperative in 1862. In the event that we talk about his instructive vocation, we come to realize that Debussy was denied of state funded training in light of the fact that the legislature of France removed every single common right from his dad because of his association in the Paris workers’ uprising. However, when his folks discovered melodic ability in Debussy, they sent him to his family members to begin his music instruction. Debussy didn't have any standard tutoring yet he indicated his unprecedented aptitudes and capacities in making. He was granted with Prix de Rome in the year 1884. Here we should make reference to that he began his work in music industry as a piano player yet he didn't get a lot of achievement as a musician which caused him to occupy his brain towards cr eating. On the off chance that we talk around one of the significant powers behind Debussy’s achievement, we can say that Ernest Guiraud, a quintessential French scholastic author, assumed an extraordinary job in Debussy’s accomplishment as an arranger. It was Debussy’s symphonic work La Mer and the drama creation Pellã ©as ET Mã ©lisande which made him one of the most noticeable and driving arrangers of the twentieth century. Printemps and the cantata La demoiselle à ©lue were extremely popular sonnets by Debussy which not just assumed an extraordinary job in Debussy’s accomplishment as an author yet in addition represented an unrealistic development on Lenfant prodigue. Affected by artists and painters from Rome, Debussy fell under Wagner’s appeal and fascination. This was the motivation behind why Debussy’s style was found

If You Get Fired, Are You Able to Claim Unemployment Benefits

If You Get Fired, Are You Able to Claim Unemployment Benefits If You Get Fired, Are You Able to Claim Unemployment Benefits? If You Get Fired, Are You Able to Claim Unemployment Benefits?If you were a flat-out bad employee, unemployment benefits will probably be out of reach. But they still might be more accessible than you think.Companies lay off employees for all sorts of reasons that have nothing to do with the employees themselves. Thats why unemployment benefits exist! When a company shrinks or goes under, these benefits give workers a way to survive until they get another job.But there’s a difference between being laid off and being fired “with cause,” which means that your boss thought that you werent doing your job well. Can you still get unemployment benefits if you’re fired with cause? And will you always be able to get it when you’ve been laid off?We spoke to the experts to find out the answers to those very questions! Heres how unemployment benefits work.First of all, how exactly does unemployment work? Well, it varies by state, but generally youll only be able to claim unemployment b enefits if you have been working and then lost your job.After you lose your job, you can call your state’s unemployment office or go the their website to find out how to apply. You may then be contacted by a person from the agency to make sure that you qualify.You’ll need to regularly file an unemployment claim and prove you’re still looking for work to continue receiving the benefits. Whether you find work or not, those benefits will run out in a matter of months. The standard length that unemployment benefits will last is 26 weeks, though some states have cut down that time, and states as well as the federal government can extend the time period during economic downturn.Were you fired for misconduct?Losing your job due to layoffs is a common instance under which people will apply for unemployment, but it’s not the only one.“Each states laws are different,” advised employment lawyer Bryan Wood (@WoodLawLLC), “but generally speaking, unemployment compensation is more l ike an insurance benefit for anyone who has worked in the past and wants to work, but cant keep the job they have or find a new one. In most states, unemployment benefits are available after any job loss not due to employees own misconduct, not just failing to meet performance standards.”But what exactly does misconduct mean, here?“Misconduct is a legal term that means something worse than simply performing badly,” explained Dan Kalish, Managing Partner of HKM Employment Attorneys. “Think theft, total dereliction of your duties, failing to come to work, those types of things are generally considered misconduct, whereas if you get terminated for simply not working out, or not getting along with others, or not doing a good job, this is not generally considered misconduct and you should still get benefits.”So, for the most part, as long as you didn’t get fired due to negative behavior on your part, you should still be able to apply for unemployment.A really bad workplace co uld also make you eligible.Every employees (or ex-employees) circumstances are at least somewhat unique and will come with their own wrinkles. Some state agencies, for instance, may be far more stringent in their denial of benefits. However there are some steps you can take to better your odds, even if your situation does not seem to make you the “ideal” unemployment candidate.“Employees who quit due to ‘constructive discharge’â€"which means that the employer created conditions that made continued employment unbearableâ€"will receive unemployment benefits, but proving constructive discharge isnt easy,” HR executive and career coach Lynda Spiegel (@RisingStarRes) told us.Even if you aren’t fired, you might still be able to receive benefits.“You can even get benefits without an involuntary termination if there is a significant reduction in work hours reducing your pay or you resign for good cause attributable to your employer (e.g., you are subjected to harassment or a sked to do something illegal),” Wood suggested. “You can usually file a claim for benefits without a lawyer, but should consider consulting one if your benefits are denied.”Youll help your case by keeping good records.Finally, here’s Sara Nesbitt (@Sara_CCS), CEO of Coastal Carolina Soap Company, with a personal story that shows there are steps you can take to give yourself a better chance at unemployment benefits if you need them or may need them in the future:“In 2007, I was let go from a job. As I spoke with H.R. immediately following, I discovered that what my supervisor told H.R. my job position was in the company versus what it really was were two different things.H.R. believed I had one position in two regions when, in fact, I had seven positions across three regions. A supervisor from another division in our physical office confirmed that.The reality of how overworked and spread out I was made it reasonable that I wasnt able to get everything done. Because H.R. dee med my termination ‘unjust’ and I had reams of documentation to show the work I had been doing, I was able to secure unemployment for 39 weeks.A lady in the office farthest from my home base said always to keep a CYA file.  Best advice ever!”Have a plan besides filing for unemployment.It isn’t easy to fight for unemployment benefits when you’ve just lost your job. If you find yourself in a situation this advice will, hopefully, prove helpful. But still, we really hope you don’t need to file for unemployment benefits at all!Regardless of whether you can claim unemployment benefits, its a good idea to have some well-stocked savings in case you lose your job.But you dont want to dip into your savings if you dont have to. Thats why you should focus on maximizing your job prospects! To learn more about managing your career, check out these related posts and articles from OppLoans:10 Tips to Help You Score That Big PromotionThe Pros and Cons (and Scams) of Trade SchoolHow Can You Tell if a Job Offer is a Scam?6 Common Resume Mistakes to Avoid!Have ever had to file for unemployment benefits?  How hard (or easy) was the application process? We want to hear from you! You can find us  on  Facebook  and  Twitter.Visit OppLoans on  YouTube  |  Facebook  |  Twitter  |  LinkedINContributorsA graduate of Harvard College and Yale Law School, Dan Kalish is an experienced trial lawyer who has tried more than thirty trials to jury verdict. Mr. Kalish’s practice (HKM Employment Attorneys) focuses on complex trial work, and he represents employees in all aspects of employment litigation. Prior to joining the firm, Mr. Kalish was a felony prosecutor at the King County Prosecutor’s Office, where he tried several cases, ranging from identity theft to first-degree murder. Prior to that, he clerked for a federal judge and worked at Perkins Coie, the premier defense law firm in the Northwest.Sara Nesbitt  (@Sara_CCS), is a successful entrepreneur, minister, and writer.  She has been the owner of  Coastal Carolina Soap Company since 2016 after fourteen years as owner of another indie company.  When shes not creating incredible bath and body products, Sara can be found home educating her daughters or working on her next story or article.  She lives in coastal North Carolina with her husband, daughters, and the three cats they serve.Lynda Spiegel (@RisingStarRes) is a job search coach and resume writer who extensively recruited, interviewed and hired thousands of talented professionals as a human resources executive. She founded  Rising Star Resumes to leverage this background, which affords her a unique perspective on how recruiters and hiring managers view candidates. A graduate of The University of Rochester (BA, Philosophy) and Queens College, City University of New York (MA, English), with doctoral level courses at CUNY’s Graduate Center in Rhetoric, Lynda has worked at financial services, telecomm and SaaS companies. She also writes about HR and careers for the Wall Street Journal Experts blog.Bryan Wood  (@WoodLawLLC) has practiced employment law in Chicago his entire career, representing predominantly employees for over half that time. He has helped employees successfully transition jobs and recover for their losses without ever filing legal claims. He also has helped employees win multi-million dollar verdicts and awards after litigating vigorously as part of a team of attorneys. And he has helped companies comply with employment laws and defended wrongful termination actions.

Dasda - Free Essay Example

Sample details Pages: 7 Words: 2191 Downloads: 6 Date added: 2017/09/14 Category Advertising Essay Did you like this example? Swatch is a unique success story. Why has the company been so successful? Was it important that the Swiss watch industry recapture the lower end of the market? Why? Why not? The Swatch watch was originally intended to re-capture the entry level market share lost by Swiss manufacturers during the aggressive growth of Japanese watch companies such as Seiko in the 1960s and 1970s, and to re-popularize analog watches at the time when digital watches had achieved wide popularity. The launch of the new Swatch brand in 1983 was marked by bold new styling and design. The quartz watch was redesigned for manufacturing efficiency and fewer parts. This combination of marketing and manufacturing expertise restored Switzerland as a major player in the world wristwatch market ( The two primary reasons for the success of Swatch is the perfect marketing strategy of the company and the quality and the design of each and every watch they are launching. The company has different varieties of watches for different age of their target customer, and because of the quality of the product, Swatch watch is no longer just a simple everyday watch but one of the hot collectible items in the world today. Don’t waste time! Our writers will create an original "Dasda" essay for you Create order The company also makes sure that they have a series of new watches with different styles for every season, every special occasion and every event in the world. The design of the watch is also remarkable, because of the talented designers the company hires. A customer can choose from a variety of designs that fits his/ her moods and even culture. That is the reason why the Swatch watch is not only popular in the United State but in the whole world. The watch designers are making sure that every design of every series will meet the expectation of the customers. Fine watches were more than great accessories: They are investments that can become heirlooms. As one watch manufacturer ¶s advertising slogan states, you never actually own it; ? you merely look after it for the next generation.? That ¶s why after-sale servicing of the timepieces is critical to its longevity ( 2003). That is the reason why those first edition and series of Swatch watches are now worthy and rare. Before, Swatches are available in every store and available in affordable price, but now, it is the opposite. This is due to more than one factor including the artistic design of the Swatch watches like new innovations, marketing strategies and strategic distributions system set up by Swatch Inc. Swatch capitalized on the idea of product line extensions and variations like no other company has. Swatch, Inc. knew that in order to keep its interest up beyond the 80s craze it had to make some changes ( It was important that the Swiss watch industry recaptured the lower end of the market. By doing this, the sales and the industry of the Swiss watch will not die and it will still be visible and available in different stores, and ordinary people with the average income can still experience and use the quality and fashion of the Swiss watch, but if we are going to talk about Swatch recapturing the lower end of the market that will be a far cry from now. 2. Do you see any parallels between the decline of the Swiss watch industry and other Western industries? Asia is becoming active in manufacturing and exporting of their products. China who is now involved in the global manufacturing market and she is beginning to establish and create the image as the World ¶s manufacturer. Technology is also part of the expertise of Asia; Japan is now one of the most advanced countries in terms of machines and different infrastructures. Most of the products of China are now available in different parts of the globe in very low prices, almost half of the price of products from other countries. However the quality is another topic. Example of this is the decline of the shoe industry in America in 1992. This is because of the North American Free Trade Area. Mexico, now, can offer cheaper shoe ware. Because of this, the production of shoes in America declined about 2 percent from 182 million pairs a year. Slippers declined by 4 percent to 32. 6 million pairs; men ¶s footwear by 3 percent to 42. 2 million pairs; and women ¶s footwear by 3 percent to 59. 8 million pairs (Byron, 1992). Because of the low-cost shoe wear from Mexico, the shoe industry in America decline. This is just like the current situation of the Philippines. Because of cheap shoes from Korea and China, the shoe industry here began to decline. Most of the time, the consequence of low-cost products is low-quality, because most of the raw material used is of low-quality. Other examples are the textile and clothing industry, and if not because of the use of technology and marketing strategy, these two industries will never recover. 3. Evaluate the cultural dimension of the Swatch story, taking into account such practices as the willingness of taking into account such practices as the willingness to bring in people from other industries, to delegate authority to younger executives, and to employ new media such as rock concerts and music videos. Swatch is also connected to events that will convince the people specially the youth to be in sport as well as to promote the culture of a certain place and the people in that place. A great example of this is the connection of Swatch to Olympics. Swatch was the official timekeeper of Olympics 1996, 2000 and 20004. Swatch is also launching new designs of swatch watch every Olympics. This will not only promote the world event, but also promote the culture and the history of the Olympics. This will also show the unity of the world and how the world gathers to promote sport in the world. Swatch is also into entertainment and music, in partnership with MTV. They are giving different contests like the latest one which is the MTV ¶s best shows ever. This is a contest for the MTV viewers that will measure the creativity and sense of humor of the viewer to create the craziest and wackiest pingpong obstacle. The winner will receive a brand new kaleidoscopic Swatch Puzzle Motion watch . This will not only help the MTV channel gain more viewer but also help the viewers to see the lighter side of life, by joining in a somewhat useless contest but enjoying it and using their talent on it. Another is the Swatch FIVB 2007 World Championship, in partnership with the International Volleyball Federation. Through this project, Swatch supports the growth of public and media interest in beach volleyball, appreciated worldwide as one of the most rapidly developing summer sports Swatch is also doing alternatives Olympics featuring crazy and unique entertaining sports events against the clock that will take place in three Asian cities at busy citadels With the help of Swatch to other organization in improving their technological capability, Swatch helps each organization to improve the performance of that organization to do better about the activity or objective and to meet their goal in serving the world. . Swatch created a new market  ± can they continue to expand the market? What must they do to defend their position to the market? Swatch was the savior of the Swiss swatch industry and the most successful wristwatch of all time. It had survived from a very difficult economic problem and become the pioneer of the Swiss watch industry in the world again. From 1983, it ¶s already 24 ye ars of existence, and the fact that the company is still here, Swatch watches are still in the collection items of the collectors and still in the wrist of other users, then Swatch will continue to grow and expand. Swatch has diversified its offerings from one kind of watch. It now sells more than a dozen different types of watches, including the Irony series that features metal-bodied watches; the Scuba series that features diving watches; and the Skin family, thin and flat bodied watches. The company even offer an Internet-connected watch that can download stock quotes, news headlines, weather reports and other data. This is belong to the Paparazzi series. In addition to that, Swatch is now offering Flik-Flak for children and diamond-decorated Swatches for grown-ups. Swatch must continue their performance and work. They must continue to surprise the customer to maintain the excitement factor that will catch the attention of the customer. The company must continue to research about their target market and must use new and latest technology that will fit the taste, the needs and wants, the climate and other geographical factor of the target customer. They must maintain the quality of the timepieces where they were known before up to now. The company must continue on what they have started and continue to maintain the study of change and the factors that will affect the taste and needs of their target customer. 5. What do you think of Swatch ¶s chances for success as a total fashion enterprise? Do you agree with the management ¶s extension of the swatch brand name to other products? Why? Why not? The plan of the Swatch to become a total fashion enterprise is a 50/50 situation. Because swatch was known as a Swiss swatch company for a very long time, it will be hard for the customer to adopt the idea that Swatch is now a total fashion enterprise. There will be questions that will ask if the quality of the new line of products is as good as the watches, because the people are used to the thinking that Swatch is for Swiss watches only. Also, the competition of the product that they want to plunge to is fierce, because there are already lots of names that are well-known in the sports wear clothes and eyewear. It will be hard to compete with these giant names such as the Adidas. I agree with the management ¶s extension of the swatch brand because it will only mean that the company is expanding and they are doing this for the satisfaction of their customer. This will also mean improvement to the part of the company and it will add asset and money in-flow to the company. This management ¶s extension will also help the company to advertise their timepieces using their planned extension product such as notebooks, pen, eyewear and other sports wear. It will also add publicity because product like this will not cost much, this will serve as a vital advertisement. Business is a matter of experimenting and learning, the company will never know if this will click if they will not try it, and most of successful businesses has all started in slow sales and then bloom. The same way as, it will surely hit the financial status of the company if the extension will flop, but at least there is always a lesson learned. The company may apply what they have learned in that mistake and apply it for their future decision-making and future plans. 6. Swatch is a classic example of marketing success through creativity. What lessons can be learned from their experience? The first lesson that other companies can learn from the example of the Swatch is the quality of the product. The quality of the product is always the main reason why customers buy what they need and what they want. That is the basis why most of them are looking and buying their goods and product from a known and trusted name in industry. Just like Swatch that built a quality impression to customers, up to now, their customers are expecting for quality timepieces. Another reason is that the company uses a well planned marketing strategy by grouping well their target market and giving each group different approach. The company also hired talented artists to design their products in accordance to the wants and needs of the target market. Also all the designs are up-to-date and will surely catch the attention of the customers, making it not only a collectible expensive watches but also watches that will match the mood of the customer and the mood of the world. No wonder that it became a fashion hit during 80s up until now. Another is the use of modern technology and art in one. Just like the Internet watch that will be connected to the Internet to get important data like the weather as well as the internet time. This will not only catch the attention of the previous Swatch users but also those computer and Internet enthusiasts and technology-thirsty-individual. The continuous change and launching of different products is also one of the most important activities of any company. This is to ensure that the customer is still seeing something new that will urge them to continue to support the products. Advertising is also one of the factors of success of the Swatch watch. According to of Orion Pictures, ? it is the thing you look for, ache for.? Advertisement serves as an attention caller of the product. This will help the company to show and introduce the product to the target market. By the use of colorful and animated advertisement of Swatch, it became successful.

The Relationship Between Language And Culture - 960 Words

Braley Veras Ant 211 When looking into the world the question has always came about, what comes first the chicken or the egg. This questions has never been answered because of the simple fact that they are strongly connected with each other. Language and Culture have been at the fore front of research for anthropologist. The question remains, how strong is the connection between the two. Through many readings and research, there has not been a set conclusion to this ongoing discussion. A child is born into this world and the first things he learns are experiences, later on life through school and education he is able to learn a language to describe everything he has previously seen or felt. In this writing I intend to prove that Culture and Language are strongly related. Culture creates an experience and language is then formed to explain that experience to others. In this essay I intend to show the strong relationships between language and culture. With many different cultures surrounding us today it i s impossible to understand a culture without breaking down the linguistics they speak. Language is the system we use for communication. Communication is one of the key components in the preserving of the traditions and customs of people around the world. Having an established language we begin to develop an idea of ethnocentrism which is the idea that your culture is superior to others. When growing up as a child I can remember mispronouncing words in my parent nativeShow MoreRelatedRelationship Between Language And Culture1596 Words   |  7 PagesAna Marin Professor Ellie Hamrick ANT 211 B301 October 16, 2015 Q: What is the relationship between language and culture? Of the theories of language and culture we have encountered, which do you find most compelling and why? Explain how they see the relationship between language and culture. How they approach is different or similar to your own. â€Å"Language is the road map of culture. It tells you where its people come from and where they are going† – Rita Mae Brown. Our world is getting evenRead MoreRelationship Between Language And Culture1678 Words   |  7 PagesLanguage in Culture The relationship between language and culture is as old as mankind itself. Throughout the centuries, people and their living practices have evolved, resulting in wide-reaching changes in socialite culture. According to many individuals around the world, language is one of the epitomes of life, a source of connection to or divorce from the face of public. Anyone who has had to navigate through the plethora tongues around the world knows that the revelations of the Tower of BabelRead MoreEssay about The Relationship Between Language and Worldview1369 Words   |  6 PagesThe Relationship Between Language and Worldview There has been a raging debate over the relationship between language and worldview, and especially on cultural affiliations in different parts of the world. 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Cyber Bullying And Its Effect On Society Essay - 1396 Words

Introduction There are two specific types of bullying. Bullying in itself and cyber bullying are two of the worst and most aggressive behaviors teenagers are involved in these days. No matter how this problem comes about or what process individuals go through to get to this point, it is an irresponsible yet dangerous form of action. Bullying in any form can cause harm to the victim, even death. Making a choice to be a bully is like that of building a bad character for one’s self. Definition Centers for Disease Control and Department of Education released the first federal uniform definition of bullying. The Center’s define bullying as unwanted aggressive behavior, perceived power imbalance and repetition of behaviors or high likelihood of repetition. Bullying occurs in a direct or an indirect manner. When bullying is direct, the victim is often targeted. However, when the victim is lied about, rumors are spread, and the communication is in a he/she say manner that is known as indirect manner. As defined by Stopbulling.gov, cyber bullying takes place using electronic technology. Electronic technologies such as cell phones, computers, and tablets are used for cyber bullying. To add, Facebook, Instagram, Twitter, and Snapchat are a few of many social sites that individuals use to bully others. Some examples of cyber bullying include but are not limited to mean text messages and embarrassing photos or videos placed on social media as a willful act. Cyber bullying u suallyShow MoreRelatedCyber Bullying And Its Effect On Society1536 Words   |  7 PagesBullying has been an extreme issue all around the world for hundreds of years, and since modern technology has advanced, so has cyber bullying. â€Å"‘Gimme’ your lunch money† has turned into texting and posting gruesome threats and embarrassing material all over social media. Millions of kids all over the world have taken their own lives due to the harmful effects of cyber bullying. Problems that cannot be resolved independently are brought to court, and the government has become increasingly involvedRead MoreCyber Bullying And Its Effect On Society1201 Words   |  5 PagesINTRO Cyber bullying is any form of bullying that takes place over the internet, whether via texts, twitter or other forms of social media. Approximately 52% of children have reported being cyber bullied at one point, or another*. While this number may not seem catastrophic, this statistic is based only on the instances of cyber bullying that have been reported. The reality is that there are many more children who have been cyber bullied, and did not tell anyone that it was happening to them. AnotherRead MoreCyber Bullying And Its Effects On Society1283 Words   |  6 PagesAbstract Social media has become a well known pastime for individuals of today’s society. There are various social media sites, such as Facebook, Twitter, and SnapChat that have open doors for communication and entertainment among people all across the world. Despite the positivity of social media, it is also now being used to cause harm to people. Cyber bullying differs from traditional physical bullying, because it occurs through emails, texts, or social media. The person behind the computerRead MoreCyber Bullying And Its Effects On Society Essay1931 Words   |  8 Pages Cyber-bullying The saying, if sticks and stones will break my bones, but words will never hurt me was ever true, it sure isn t true today (Alexander, 2011). The survey of 9 years olds in 35 countries found that New Zealand is the one most second highest rate of school bullying. (nzherald, 2012). Especially in this case parents really need to take a stand against bullying to help prevent it and to stop it. We as parents need to be a part of the solution, not the problem. Cyberbullying is harmfulRead MoreCyber Bullying And Its Effect On Society1139 Words   |  5 PagesBullying is an escalated issue that has become an epidemic, it happens in schools, on line, in between genders and can literally occur anywhere. Bullying is the act of aggressive behavior in which intimidation and/or physical harming towards another person is involved. It causes an imbalance in which the stronger person or group attacks the weaker and initiates repeated mistreatment towards the same victim over an extended period of t ime. In a situation where insults escalate and bullying arisesRead MoreCyber Bullying And Its Effects On Society2249 Words   |  9 PagesIs Cyber Bullying as Bad as Face-to-Face Bullying â€Å"Some people won’t be happy until they’ve pushed you to the ground. What you have to do is have the courage to stand your ground and not give them the time of day. Hold on to your power and never give it away.† (Donna Schoenrock). 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New technology has made it possible for people to bully one another without even having to be near them. This is called â€Å"Cyber Bullying†. Teens are turning electronic devices into â€Å"weapons† by using social networking websites, chat rooms, text messaging, and even more ways possible. Through this they call each other names, demean each other, and even threaten each other. Kids are put in seriousRead MoreCyber Bullying And Its Effect On Society883 Words   |  4 PagesCyber-bullying is the use of electronic communications to bully a person. Cyber-bullying takes place by using the Internet, cell phones, video game systems, and other technology. Cyber-bully sends or posts text or image that is i ntended to hurt feelings or embarrass another person in front of others. Bullying is an aggressive behavior which causes harm and stress to its victims and it escalates over time. Furthermore, everybody has mobile phones and they are using it all day long. There is certainlyRead MoreCyber Bullying And Its Effects On Society2174 Words   |  9 Pages Cyber-bullying has been an ongoing issue for a very long time; overtime it seems as if over the last few years it has progressed even more due to the development and increase of technology. I believe that cyber-bullying has become one of the most difficult issues to resolve in our society. Cyberbullying can be such a difficult thing to face in a world like today. The victim is usually bullied by an individual or a group of individuals who use this as a way to cope and make themselves feel better

E-Business and Internet

Questions: Task 1:(a) Describe the environment in which e-business is conducted and define various types of e-business transactions.(b) Explain the benefits and barriers to a business considering its online presence.(c) Assess the security and legislative issues likely to be faced by the online business of FM.(d) State the different modes of communication available to an e-business and their applications.Task 2:(a) Explain internet technologies and their importance in making an E-Business successful.(b) Explain the main features of HTML. (Covers AC2.2)(c) Analyse the functions of clients-servers and browsers. Furthermore, discuss the role of search engines and its applicability for FM.(d) Evaluate the use of intranets and extranets within business communications.Task 3:(a) Illustrate how different e-business Revenue models can be used to generate revenue for a business.(b) Compare two revenue models by assessing their benefits and challenges. Analyse each model in terms of its revenue-generatin g capacity.(c) Report on future developments in e-business revenue models.Task 4:(a) Use and apply key elements of a good website design structure.(b) Evaluate the impact of a well-designed website on an e-business.(c) Report on the issues concerning website usability. Answers: Introduction: The task is all about the description and analysis of utilizing the electronic business in the FM. The upper management of the organization is keen on getting a result of analysis regarding the e-business before implementing the strategy in the national and international standard. It is because that the organization is looking forward to creating a proficient plan before investing in the implementation of the electronic business. NO matter how much the approach is good in terms of profit for the organizations, without proper information and analysis, no plan can get ahead of the boundaries of implementation. E-Business may be those haul used to depict the information frameworks and provisions that support what's more drive benefits of the business forms, habitually using web innovations (Veit et al. 2014). E-Business permits associations on joining their inward and external methods every last one of a greater amount productively and adequately, and worth of effort every last one of a greater amount personally for suppliers and accomplices to exceptional satisfies those prerequisites and goals of their clients, provoking transforms by and large benefits of the business execution. Task 1 2.1 E-Business Environment: That e-Business natures domain alludes of the greater business setting, alternately the full-scale environment that incorporates those mechanical, social, monetary furthermore political segments. The virtual companionship might make a bit of the miniaturized scale surroundings which incorporates the association, the business What's more its benefits of the business parts (Loukis and Charalabidis 2013). Keep in mind an e-Business may embrace a hierarchical methodology that we would call a virtual association. Micro environment refers to the environment where the individuals that are within the organization are associated with the everyday tasks of the business. On the other hand, the environment in which the individuals whore outside of the organization and have direct effect on the business are referred to a as macro environment (Hansen and Salim 2014). As per the business that FM conducts, among the five different business transactions, B2C or business to the customer will be the best option as through it, FM can connect to the consumers directly. The other types of transactions are B2B or business to business, C2C or customer to customer, B2G or business to government and m-commerce or mobile commerce (Savrul, Incekara and Sener 2014). The organizations such as Ebay and Amazon can be taken as an example of selling products directly to the consumer. The website of the organization consists of various products for displaying and selling. The customers can directly compare different products simultaneously so that they can check which product is more relevant to their needs. It also provides the opportunity to buy the product and return if it is not up to the need of the consumer. The consumers can be active notifications. The notifications are sent to the e-mails of the consumer if their requested product arrives at the online store (Curty and Zhang 2013). 2.2 Advantages and Challenges of the E-Business: 2.2.1 Benefit of Electronic Business: The favorable circumstances from claiming executing e-Business units are not such an incredible measure in the use from claiming innovation, in any case instead in the streamlining for benefits of the business methods and the Straightforwardness to finding new business sectors (Combe 2012). A part of the focuses for premium Furthermore impediments include: Quicker and secure requesting correspondences. Strengthened showcasing abilities Furthermore compass. Stretched hours for operation. A web page provides for 24-hour seven-day information will existing what's more possibility customers (Wee et al. 2015). Get on a greater amount far-reaching information through investigation. Diminishing that liability for attempting together Eventually Tom's perusing bringing down return expenses Furthermore Extending profitable methodologies for installment, for example, using web sparing cash What's more lessening stationery Also postage costs (Combe 2012). The possibilities should get new arrangements for movement Furthermore make uniquely designed customer help. 2.2.2 Challenges of Implementing E-Business: Distinctive issues identifying with the use for new advancement fuse security issues, choice of web portion instrument flying Also it's the middle of operability, the middle of operability from claiming improvement Furthermore mechanical application, comparative acquiring capacities, riches What's more profundity of information open over the Internet, nonattendance from claiming robust framework, nonattendance from claiming e-trade guidelines, sending for open magic base should enable identity confirmation, specific joining for new improvement with existing applications, and secondary expense for exchange pace (McElheran 2015). Tests associated with real Furthermore managerial structure fuse that inconvenience done Dealing with and upholding norms, due to nonattendance for predictable standards and strategies; conventions Furthermore charge gathering vulnerabilities Furthermore legislature intercession. 2.3 Security and Legislative Issues: 2.3.1 Security Issues: The prime security issue in terms of online transactions is the theft and manipulation of data. The internet is a very insecure path for information flow. The attackers can get their hand easily on the data. For minimizing the issues, FM can implement S-HTTP and SSL. S-HTTP or Secured Hypertext Transaction Protocol provides the possibilities of encrypting the information along with the user authentication (Dinesha and Agrawal 2013). It is also capable of integrating a digital signature that will indicate that whether the information was not stolen or influenced. Another way of minimizing the risk is through the secure socket layers or SSL. Both the TCP/IP protocols and HTTP get influenced by the SSL (Georgiev et al. 2012). 2.3.2 Legislative Issues: The absence of client trust, neighborly proposals, and encryption of SSL administrations and assurance of various FM partners, financial specialists, and banks are some of the legislative issues that the organization can face while carrying out e-business. The issue of authorized development rights is one unmistakable managerial issue that is without further ado going up against the electronic business. Primarily the e-business works at a worldwide level. There are similarly stresses over the legal authenticity of electronic trades (Veit et al. 2014). This illuminates why various administrative over the globe are extraordinarily reluctant to pass charges that can propel e-business within their countries. 2.4 Mode of Communication: E-mail is also known as electronic mail which is the most used mode of communication in the originations. FM can use the e-mail for establishing a sound communication within and outside of the organization (Denstadli, Julsrud and Hjorthol 2012). The method of communication which does not need any human interaction for sending a set of information from one computer to another as a message format is known as electronic data interchange. Through this, the organization's system can gather the relevant information from one another automatically. As a result, the flow of the processes will be quicker. Fax, e-mail, memo and letter and voice mail are referred to as part of the one-way mode of communication. Phone call conversation, chats, and video calling are considered as the way tow mode of communication. FM will be using both types of commensuration for so that the decisions and information flow can get a faster edge. Along with this type of communication, collaborative communication such as meeting will be held by the higher authority (Andam 2014). Task 2: 3.1 Internet Technologies and Importance of It: The significance of web in e-business is: Amplifies deals. Lessens general costs administration procedures of FM. Empowers the shoppers to work 24x7. Spares time multifaceted nature. It allows the FM administration to construct online exchanges quick and simple. Few generic internet technologies are internet communication technology, cloud computing, information technology or IT, website and much more. The e-commerce websites assist the organizations to sell their products online. Through the website, organizations can reach the consumers from around the world, and the data from the website can be utilized for making future patterns and plans (Bung 2014). The cloud computing will be used for utilizing the resources remotely. The data centers will be conducting the task of storing the information. Big data is the term that reflects the idea of handling the huge amount of data. The organization, FM will be utilizing all the technologies simultaneously for carrying out the activities of business properly and efficiently. 3.2 Features of HTML: The principle components of HTML: It can be effortlessly reasonable and altered; it gives more practically identical approach to planning static site outline, utilization of sound and realistic recordings can be included an HTML page, it is anything but difficult to show the HTML report to any stage and utilizing organizing labels viable presentations can likewise be made (Osmonbekov and Gruen 2013). Many parts of the site have been done by integrating various features in the WiX, free web development tool. It provides various options for developing the dynamic website. It is a development tool like one of the most popular web development tool WordPress. 3.3 Functions of Browser and Client Server Model: The website can be referred to the interface through which the consumer will connect to the organization. The client server framework assists the electronic business in terms of allowing the sharing of information among the individual the server and the computers. Seeking is the one of the significant publicizing innovation most of the web client found the e-trade site by means of searchingness (Camarinha, Afsarmanesh and Rabelo 2013). Google is one of the significant web crawlers on the web. Functionality of client servers and browsers: It permits the association to make programming with an extensive variety of access hardware. It makes a customer server framework to customize the transfer speed execution by making both servers that imagine individual information. It makes a division of sorted out work between a decentralized server and PCs people. 3.3.1 Role of Search Engine: The part of web search engine is extremely pivotal for all association. It empowers the F and M administration to seek the data and make an overview of customers and business sector change (Gloor 2012). If FM pays the highest cost, then it will get the top web index out comes. Dynamic sites make the FM take action adaptable with proper suppositions. 3.4 Utilization of Intranet and Extranet: The intranet refers to the communication that occurs within the organization. On the other hand, the extranet will be using for connecting the different branches and other aspects of the FM's business. The principle employments of intranets in business insightful are profitability, corporate interchanges, streamline forms, a joint effort of goad and learning administration. The fundamental employments of extranets in business discerning are: expanded profitability, decreased safety buffer, adaptability, precise and convenient correspondence, shorter time to advertise, lessened stock and built dedication of clients (Chen and Lo 2015). Task 3: 4.1 E-business Revenue Models: The mossycup oak well known five income models would be an entry to clients to on the web research, endorser information entry to email marketing, income from CPC promoting for site, income from sponsorship of webpage areas or substance sorts and income from membership entry to content. Income from membership right to content alludes will be a extension from claiming reports camwood make gotten should to a period of a month or conventionally a quite a while. For instance, In somebody subscribes to ft. Com to the right of the propelled improvement zone for around 80 GBP consistently several about quite some time former. Keen Insights master people bring a yearly participation in this structure (Andam 2014). CPC remains to "Cost for every Click". Publicists need aid charged not recently to the amount about times their promotions are shown, In any case similarly as shown toward those amount of times they need aid clicked (Amit and Zott 2012). These need aid conventionally message promotions in backed associations inside a web list yet passed on through an arrangement for outcast sitesby once A web crawler, for example, the Google Adsense organize. An instance of an association that utilization along these lines will manage draw to pay to start with reviews may be the juvenile webpage Dubit. Acknowledging these approaches with manager salary time together, the site proprietor will attempt to use the best mix of these systems with support the money (Morris et al. 2015). To assess how feasible notable pages or locales clinched alongside their portfolio need aid In handling income, they will use two methodologies. The initial will be the eCPM or effective cost per thousand. 4.2 Compression of Revenue Models: Access to customers for online research: This takes a gander at the aggravator they could charge (or cosset to publicists) for each page or site. Through Extending those amount of advancement units for each page this worth will increase. This is the motivation behind you will see exactly destinations which would mess with promotions (Morris et al. 2015). The opposite differentiating choice will overview page or web page salary generating sufficiency may be income for every click (RPC), which will generally be known as income for every click (EPC). This may be particularly discriminating for part promoters who benefit through requisition when their visitors explore with outcast retail destinations, to the example, Amazon, What's more subsequently purchase all the there. Revenue from CPC advertising on the site: Typical costs for every snap camwood a chance to be shockingly high, i. E. They are in the range GBP 0. ten should " GBP 4, yet All over there up to GBP 40 to a couple of classifications, for example, "life coverage" that need a secondary regard of the promoter. The wage to look web devices alternately distributors from these wellsprings might similarly be a sensible degree for this. Google system incomes through Ads make around 33% for Google's money. For me, those Google's substance frameworks would a standout amongst the best privileged insights On web showcasing with web indexes, for example, Google making through 33% from claiming their wage from that system, yet a couple of promoters not seeing their Notices need aid constantly indicated previous web indexes hence not loaded for this have (Amit and Zott 2012). 4.3 Report on Future Developments in E-Business Revenue Models: E-business will convert under The greater part demandable benefits of the business system to retailer cooperations to future because of its day Furthermore night openness Also secure associations. All the more changed associations clinched alongside client schema will empower those retailers to move forward those client dependability. That e-business may be instantly transformed Concerning illustration for every adaptable device, for instance, tablets, moved units Furthermore different mobiles (Bung 2014). Shopping provisions have needed an unfathomable impact with respect to this. Those e-business technique ought will make particular, profit arranged, expense arranged Furthermore client orchestrated. What's to change done e-business salary models must have a chance to be established around orchestrating for Different methodology, scope, exercises, dangers, acquisition, wander plan Furthermore advantage about logbook. Those salary model ought on be authentically arranged, ought should a chance to be bargains poor Furthermore must a chance to be viewed as alongside the examination (Combe 2012). The determination Also execution about operational cosset must be palatable. Keep going then again not those base the f What's more m organization must have the ability should recover that framework about theory. Task 4: 5.1 Key Elements of Good Website Design: It is consist of the following. The design and interface of the website is eye catchy for most of the consumers. The FM website assists the visitor and the consumer for verifying and validating various information of an FM portfolio. In terms of market, online customer data and product segmentation utilization of the FMs website is very useful. The key elements of the good website are such as Mobile friendly, proper layout, builds trust, good software engine optimization, fast load time, creditability, blogs, social media content, photo gallery, clear call to action, and advertisement criterion. 5.2 Evaluation of the Well-Designed Website of the Organization: A decent FM site helps numerous clients; get dependent on numerous item and administrations. Presently a-days, the entire client base needs online offices rather than conventional administrations (Kavoura et al. 2013). In the event that F and M makes a gorgeous site which serve online administrations to its clients; it makes an enormous effect like the firm online test, nonattendance of the physical nearness of items, spares times intricacy, builds effectiveness and profitability. The site empowers the business administration to build its deals and pick up client sections. The usage and appropriation of an appealing looking working environment of business get to be less demanding and more advantageous to work online in 24x7 hours. Pictures and representations must be completely used (Wiengarten et al. 2013). E-business is especially useful and helpful to each F and M administration. The effect of the site in business serves a mainstay of limit in all divisions. 5.3 Issues with Website Usability: Over use of advertisement, poor reading, and poor formatting are the prime issues that are faced regarding the website usability. If the website is consisting of too much advertisement, then the visitor will get irritated by closing the advertisement continuously. In addition with that, some of the ads make the user confused the contents of the advertisement may be similar (Kavoura et al. 2013). The poor reading issue is another thing that hampers the experience of the visitor greatly. The visitors get a good experience if the website is rightly organized with the information. It means that it has balanced amount of images and texts. 6. Conclusion: From the above study it can be concluded that the integration of the E-Business in the organization, FM will bring a great advantage in terms of reaching the existing and possible customers. On the hypothesis side, it contributes another reasonable structure investigating how clients' abilities may impact the imaginative action of business sector pioneers. Instead of simply introducing a novel point of view for thought, it grounds the investigation in the commonplace domain by expanding existing advancement ideas into the business procedure setting. It centers extra consideration, notwithstanding, on the part that process multifaceted nature and client effect may play on Pioneer conduct. This gives a springboard to testing existing instincts in another setting and persuades a methodology for unraveling interior gratings from outside ones in new ways. The exact commitment originates from utilizing rich information on employments of new Internet innovations that compare well to the edg es of firm conduct highlighted in the structure and traverse a reach of industry settings. The outcomes, which would be blocked off without the abundance of data on both firm inner attributes and outside business sector linkages, yield a riddle for inside established clarifications of firm conduct. The watchful thought of client contribution to the creative procedure recommends that, in the business process setting, market pioneers are most ready to develop when their clients are as well. References: Amit, R. and Zott, C., 2012. Creating value through business model innovation.MIT Sloan Management Review,53(3), p.41. Bung, M., 2014. Virtual, Wearable Communication for E-Business. Technological Ontology and Advances in Sociologically Transformational Systems Engineering, 1(1). Camarinha-Matos, L.M., Afsarmanesh, H. and Rabelo, R. eds., 2013. E-business and Virtual Enterprises: managing business-to-business cooperation (Vol. 56). Springer. Chen, Y.J. and Lo, A.L., 2015. Design and Implementation of Construction System with High-Availability Application Service Environment.International Journal of Computer and Electrical Engineering,7(6), p.357. Combe, C., 2012. Introduction to e-business. Routledge. Curty, R.G. and Zhang, P., 2013. Website features that gave rise to social commerce: a historical analysis.Electronic Commerce Research and Applications,12(4), pp.260-279. Denstadli, J.M., Julsrud, T.E. and Hjorthol, R.J., 2012. Videoconferencing as a Mode of Communication A Comparative Study of the Use of Videoconferencing and Face-to-Face Meetings.Journal of Business and Technical Communication,26(1), pp.65-91. Dinesha, H.A. and Agrawal, V.K., 2013. Framework design of secure cloud transmission protocol.IJCSI International Journal of Computer Science Issues,10(1), pp.1694-0784. Georgiev, M., Iyengar, S., Jana, S., Anubhai, R., Boneh, D. and Shmatikov, V., 2012, October. The most dangerous code in the world: validating SSL certificates in non-browser software. InProceedings of the 2012 ACM conference on Computer and communications security(pp. 38-49). ACM. Gloor, P., 2012. Making the e-business Transformation. Springer Science Business Media. Hansen, E. and Salim, N., 2014.CEO 3e; Wood-based Entrepreneurs Toolkit: Finding Market Information. Corvallis, Or.: Forest Research Laboratory, College of Forestry, Oregon State University. Loukis, E.N. and Charalabidis, Y.K., 2013. An empirical investigation of information systems interoperability business value in European firms.Computers in Industry,64(4), pp.412-420. McElheran, K., 2015. Do market leaders lead in business process innovation? The case (s) of e-business adoption. Management Science, 61(6), pp.1197-1216. Morris, M., Schindehutte, M., Richardson, J. and Allen, J., 2015. Is the business model a useful strategic concept? Conceptual, theoretical, and empirical insights.Journal of Small Business Strategy,17(1), pp.27-50. Osmonbekov, T. and Gruen, T., 2013. Manufacturerreseller e-business arrangements: The impact of inequity on relationship performance and the moderating role of dependence. Industrial Marketing Management, 42(6), pp.872-879. Savrul, M., Incekara, A. and Sener, S., 2014. The Potential of E-commerce for SMEs in a Globalizing Business Environment.Procedia-Social and Behavioral Sciences,150, pp.35-45. Van der Wee, M., Verbrugge, S., Sadowski, B., Driesse, M. and Pickavet, M., 2015. Identifying and quantifying the indirect benefits of broadband networks for e-government and e-business: A bottom-up approach.Telecommunications Policy,39(3), pp.176-191. Veit, D., Clemons, E., Benlian, A., Buxmann, P., Hess, T., Kundisch, D., Leimeister, J.M., Loos, P. and Spann, M., 2014. Business models.Business Information Systems Engineering,6(1), pp.45-53. Veit, D., Clemons, E., Benlian, A., Buxmann, P., Hess, T., Kundisch, D., Leimeister, J.M., Loos, P. and Spann, M., 2014. Business models. Business Information Systems Engineering, 6(1), pp.45-53.

An Introduction to Hellenistic Greece

An Introduction to Hellenistic Greece The era of Hellenistic Greece was the period when Greece language and culture spread throughout the Mediterranean world. The third era of ancient Greek history was the Hellenistic Age when the Greek language and culture spread throughout the Mediterranean world. Typically, historians start the Hellenistic Age with the death of Alexander, whose empire spread from India to Africa, in 323 B.C. It follows the Classical Age and precedes the incorporation of the Greek empire within the Roman empire in 146 B.C. (31 B.C. or the Battle of Actium for the Egyptian territory). The Hellenistic settlements may be divided into five regions, according to and quoted from The Hellenistic Settlements in the East from Armenia and Mesopotamia to Bactria and India, by Getzel M. Cohen: Greece, Macedonia, the Islands, and Asia Minor;Asia Minor west of the Tauros Mountains;Cilicia beyond the Tauros Mountains, Syria, and Phoenicia;Egypt;the regions beyond the Euphrates, i.e., Mesopotamia, the Iranian plateau, and central Asia. Aftermath of the Death of Alexander the Great A series of wars marked the period immediately after Alexander’s death in 323 B.C., including the Lamian Wars and the first and second Diadochi Wars, wherein Alexander’s followers sued for his throne. Eventually, the empire was divided into three parts: Macedonia and Greece (ruled by Antigonus, founder of the Antigonid dynasty), the Near East (ruled by Seleucus, founder of the Seleucid dynasty), and Egypt, where the general Ptolemy started the Ptolemid dynasty. The early Hellenistic Age also saw enduring achievements in the arts and learning, however. The philosophers Xeno and Epicurus founded their philosophical schools, and stoicism and Epicureanism are still with us today. In Athens, the mathematician Euclid began his school and became the founder of modern geometry. Third Century B.C. The empire was wealthy thanks to the conquered Persians. With this wealth, building and other cultural programs were established in each region. The most famous of these was doubtless the Library of Alexandria, founded by Ptolemy I Soter in Egypt, charged with housing all of the world’s knowledge. The library flourished under the Ptolemaic dynasty and withstood several disasters until it was ultimately destroyed in the second century A.D. Another triumphalist building effort was the Colossus of Rhodes, one of the Seven Wonders of the Ancient World. The 98-foot tall statue commemorated the victory of the island of Rhodes against the predations of Antigonus I Monopthalmus. But internecine conflict continued, notably through the Pyrrhic War between Rome and Epirus, the invasion of Thrace by Celtic peoples, and the dawn of Roman prominence in the region. Second Century B.C. The end of the Hellenistic Age was marked by greater conflict, as battles raged among the Seleucids and among the Macedonians. The political weakness of the empire made it an easy target in the ascent of Rome as a regional power; by 149 B.C., Greece itself was a province of the Roman Empire. This was followed in short order by the absorption of Corinth and Macedonia by Rome. By 31 B.C., with the victory at Actium and the collapse of Egypt, all of Alexander’s empire lay in Roman hands. Cultural Achievements of the Hellenistic Age While the culture of ancient Greece was disseminated East and West, the Greeks adopted elements of eastern culture and religion, especially Zoroastrianism and Mithraism. Attic Greek became the lingua franca. Impressive scientific innovations were made in Alexandria where the Greek Eratosthenes computed the circumference of the earth, Archimedes calculated pi, and Euclid compiled his geometry text. In philosophy, Zeno and Epicurus founded the moral philosophies of Stoicism and Epicureanism. In literature, New Comedy evolved, as did the pastoral idyll form of poetry associated with Theocritus, and the personal biography, which accompanied a movement in sculpture to represent people as they were rather than as ideals, although there were exceptions in Greek sculpture most notably the hideous depictions of Socrates, although even they may have been idealized, if negatively. Both Michael Grant and Moses Hadas discuss these artistic/biographical changes. See From Alexander to Cleopatra, by Michael Grant, and Hellenistic Literature, by Moses Hadas. Dumbarton Oaks Papers, Vol. 17, (1963), pp. 21-35. Source Cohen, Getzel M. The Hellenistic Settlements in the East from Armenia and Mesopotamia to Bactria and India. Hellenistic Culture and Society Book 54, 1 Edition, Kindle Edition, University of California Press, June 2, 2013.

Foreign Language Classes Should Not Be Mandatory in Colleges Essay Example

Foreign Language Classes Should Not Be Mandatory in Colleges Essay Example Foreign Language Classes Should Not Be Mandatory in Colleges Essay Foreign Language Classes Should Not Be Mandatory in Colleges Essay Essay Topic: College How to Learn Foreign Language Effectively? Researchers posit that teaching foreign languages should not be mandatory and scrapping off of the same would help in reducing unnecessary burden of education on student and help college students to focus on the more important aspects of education (Lariscy, Hummer Hayward, 2015). One of the negative effects of learning foreign languages in college is that it causes students to undergo unnecessary suffering as almost negligible numbers of student achieve the required degree of fluency in the second languages. It means that despite the various strategies that colleges put to encourage students to learn second languages, the goals are never reached thereby making such aims futile (Jespersen, 2013). The effect of foreign languages in colleges is almost negligible making it unnecessary to learn such Statistics conducted on 4000, a total of 25.7 percent admitted to have knowledge of foreign language apart from English, 41.5 percent of those admitted to have the ability to speak the langua ge very well, and 7 percent of the sub-sub-sample claim to have learned the knowledge in school (Kulkarni Hu, 2014). In this manner, the results show that show has the least impact in encouraging students to learn foreign languages, and it is therefore a waste of time and effort of students to learn new languages. Such is because of the total number of students taught foreign languages in school, only 0.7 percent achieve the self-assessed fluency meaning that in 100 students taught foreign languages, only one becomes fluent proving it a waste of time and effort. (Ghanem, 2015). One of the negative effects of learning foreign languages in colleges is that it leads to the increase in costs of education but it is not beneficial to the education. Although learning of foreign languages sounds as a noble course, it is not worth the cost as evident in the higher cost of the plan such as the introduction of new curriculums, hiring of new teachers, building of new classrooms (Lariscy, Hummer Hayward, 2015). Such expenses lead to increase in the cost of education which proves to be a burden to parents and guardian without adding much to the children. In this manner, the cost of learning foreign languages dwarfs the benefits proving need to disown such initiatives and focus more on the learning activities that are most beneficial to the students (Jespersen, 2013). The return of learning foreign languages in colleges also proves to be having low return from the same in terms of improvement of knowledge the quality standards of education. : Finally, learning of foreign languages apart from English does not add value to the students. It is apparent that English fluency enables college students to land good jobs, enjoy culture, and meet interesting people but learning other languages does not add value to college students once they get out of the college. Learning foreign languages rarely helps students to get good jobs, meet interesting people or enjoy culture thereby proving it worthless to learn other languages (Kulkarni Hu, 2014). Moreover, the abundance and diversity that Americans enjoy in terms of social, economic and culture manifestations, Americans can easily travel other parts of the globe without having to learn foreign languages. Conclusion Statistics and the studies conducted by researchers prove that it is needless for American citizens to learn foreign languages because the aims of such initiatives are never reached, it leads to increase in the cost of education, wastes learning time of students, and does not add value to students once they get out of college. Such proves the need for the society to disown plans of introducing learning of foreign languages in colleges in America. References Ghanem, C. (2015). Teaching in the foreign language classroom: How being a native or non-native speaker of German influences culture teaching. Language Teaching Research, 19(2), 169-186. Jespersen, O. (2013). How to teach a foreign language (Vol. 2). Routledge. Kulkarni, V. S., Hu, X. (2014). English language proficiency among the foreign born in the United States, 19802007: Duration, age, cohort effects. International Migration Review, 48(3), 762-800. Lariscy, J. T., Hummer, R. A., Hayward, M. D. (2015). Hispanic older adult mortality in the United States: New estimates and an assessment of factors shaping the Hispanic paradox. Demography, 52(1), 1-14.

Concept Analysis Assignment Example | Topics and Well Written Essays - 2250 words

Concept Analysis - Assignment Example This article is geared towards analyzing the nursing concept of â€Å"patient centered care. In this case, the article will focus on explaining various items that pertains to this concept o as to put it in better perspectives for easier applicability. When analyzing this concept, the article will lay more emphasis on various nursing theories on which this concept is enshrined. These theories include the normative decision theory, need theory, interactive theory and humanistic theory. The aim of this concept analysis is to relate the nursing concept of patient centered care with various theories of nursing. This is important because the students and researchers will be able to get important information relating to various needs that patients have. Further, the article is important as it describes the significance of prioritizing the patients in all decisions made in a health care system. The first definition of Patient-Centered Care was given by Kinyua (2013) as the one takes place when the nurse and the entire health care sector recognizes the patient as the source of control and decision making and full partner in providing coordinated and compassionate care based on respect and honor for the patient’s needs, preferences, and value. In this case, the author declared that the most important step in establishing a patient-centered care is by engaging the patient body in making important decisions. In this case, policies that are adopted by the management should be the one that are geared toward enabling a better environment for medical and nursing care provision. Further, Kinyua (2013) argues that the concept of Patient-Centered Care has been ignored for a very long time because of the capitalist nature of our societies. In this case, many nursing facilities are more concerned with making more money in the expense of providing quality healthcare services. to reverse this and to be more

Undergrad research (Sonicator) Paper Example | Topics and Well Written Essays - 500 words

Undergrad (Sonicator) - Research Paper Example The production of methanol was done through the distillation of wood. Methanol today is industrially synthesized from a nonstoichiometric mixture of carbon monoxide, hydrogen and carbon dioxide over Cu/ZnO/AL203 catalysts. Methanol is an industrial chemical used as raw material in the manufacture of solvents such as formaldehyde and producing acids, for example, acetic acid through hydroformylation. Synthesis of methanol is crucial due to wide usage of methanol in industries. Sonicator (Ultrasonic) is one method used to manufacture methanol (Eta, Valerie, 71). Ultrasonic is a phenomenon used in reactive chemical whereby ultrasound energy of approximate 20 kHz is used to agitate the reactants. This method is efficient because necessary temperature and energy are generated by ultrasonic machine. Methanol is a short chain alcohol that is immiscible. The use of the sonicator or ultrasonic is to synthesize methanol in a reaction entitled as transesterification. Catalytic functional group in methanol is methoxide (CH3O-) which is formed when methanol reacts with a strong base or when metals like potassium react with anhydrous methanol (Arutyunov, Vladimir, 95). Mechanism of ultrasonic effect on esterification was illustrated experimentally using bubble- dynamic model where ultrasound energy and micro bubbles in the reactor increased the interface formed between the triglyceride and methanol emulsion, thus considered a physical reaction and not a chemical reaction (Eta, Valerie, 103). There seems to be the best use of the sonicator and why it is mainly used for the production of methanol. The use of Sonification is good as it has led to the production of more methanol and carbon while using less energy. The use of Sonification makes it possible for synthesis of methanol via the use of carbon dioxide and hydrogen, which leads to the water-gas shift formation and surface morphology effects. However, because the use of carbon dioxide and hydrogen is a two-way step,

Lim Goh Tong - Genting Essay Example for Free

Lim Goh Tong Genting Essay The best way to address the topic of successful tourism entrepreneur is the story of Tan Sri Lim Goh Tong which is the founder of Genting Highlands and how he as a local tourism entrepreneur has succeeded globally. Tan Sri Lim Goh Tong (February 28, 1918 – October 23, 2007) was a prominent wealthy Malaysian Chinese businessman. He was once the 3rd richest man in Malaysia with a net worth estimated to be 4. 2 billion USD, making him the 204th richest person in the billionaire list compiled by Forbes. The Japanese invaded Malaya in 1942 and caused Tan Sri Lim Goh Tong to have a few near-death occasions. During the early Japanese Occupation, he earned a living as a vegetable farmer, but decided to switch to petty trading for a better living. Later on Tan Sri Lim Goh Tong ventured into scrap-metal and hardware trading. When the Japanese Occupation ended, there was an urgent demand for heavy machinery for resumed operations in mines and rubber plantations, he seized the opportunity and engaged in second-hand machinery trading, making his first fortune. From used machinery trading, Tan Sri Lim Goh Tong strayed into iron mining fortuitously. Tan Sri joined as a partner in an iron mining company which couldnt settle the outstanding payment of two bulldozers with him, and this proved to be a successful venture as he earned a substantial amount of profit from the mining industry, including forming a joint-venture tin mining company which was one of the first Chinese tin companies to utilize dredges in mining tin. While dealing in heavy machinery, Tan Sri accumulated a wide range of reconditioned machines as well as a substantial amount of cash to move into the construction and related industries. In the name of his family construction company, Kien Huat Private Limited, he began taking on several contracting jobs with help and guidance from his uncles. Kien Huat won accolades and became recognized as one of the leading construction companies after successfully completing many major projects. Among the biggest projects completed was the Ayer Itam Dam, the first time a local contractor had been given the construction job of such magnitude. He went on the brink of bankruptcy when construction work was facing problems in the Kemubu Irrigation Scheme, but managed to overcome the obstacles and completed the project. In 1964, when Tan Sri Lim Goh Tong was working on a hydroelectric power project in Cameron Highlands, amidst the cool mountain air, he had a vision. The idea of building a hilltop resort was first conceived when Tan Sri Lim Goh Tong was in Cameron Highlands. As he was enjoying the soothing cool breeze of Cameron Highlands, an idea struck him that as the standard of living rose steadily in Malaysia, more and more people would visit mountain resorts for relaxation and recreation, but Cameron Highlands was too far away from the capital city Kuala Lumpur, therefore building a mountain resort nearer to Kuala Lumpur would have great business potential. He envisaged Malaysia would develop and prosper in the near future and why not develop a cool mountain resort at the doorstep of KL, within the reach of all Malaysians. What is now one of the most popular tourist destinations in Asia and Malaysia is the realization of one man’s dream. He is a man of vision who had seen further and beyond about the world. Without wasting any time he started working on transforming his vision into reality. Upon conceiving this idea, many naysayers were skeptical of Tan Sri turning a wilderness into a tourist resort. Most thought it was really risky and reckoned Tan Sri who was financially comfortable to be foolish to invest heavily in money and time to develop Genting, but he brushed off all these negativities and went ahead firmly with his plan. Then he indulgent to take a further step in studying the maps of the vicinity of Kuala Lumpur, he located the ideal site, which was the Ulu Kali Mountain, just 58 Kilometers from KL. In order to have first hand experience of the terrain and surroundings, Tan Sri Lim spearheaded an advance party guided by some aborigines; he set off on the arduous journey. They struggled through dense jungles, climbed over many mountains and crossed numerous rivers before successfully reaching the Ulu Kali Mountain top. During the expedition that lasted nine days, he explored the placed, gathered a wealth of data on the topography, drainage, soil conditions and other relevant aspects of the region about the site which proved to be very useful in drawing up the plan for developing the resort. Setting up a private company called Genting Highlands Berhad in 1965, Tan Sri Lim successfully obtained approval for the alienation of almost 5,000 hectares of land from the Pahang and Selangor state governments respectively. In August 1965, he and his team began the project in the face of mammoth and colossal task. Among the problems were building the access road towards the hilltop, water and electricity supplies, sewerage system and fire safety. He managed to build the access road from Genting Sempah to the Peak of Ulu Kali Mountain towards the summit in three years when it was estimated to take fifteen years. Several sources of water in the mountain were identified, water supply was secured by building water-collection stations and water filtration plants with treated water stored in reservoirs. Electricity is supplied through a central electricity generation system with 12 big generators. He and his construction team worked in two shifts round the clock, 7 days a week because during the construction, he survived six close brushes with death. Meanwhile, Tan Sri Lim had to administer another major project in Kelantan, the Kemubu Irrigation Scheme at the same time. This stretched his physical endurance to the limits as he had to shuttle between Kuala Lumpur and Kelantan. While the first team carry out the survey in front, the other do the tree-felling, bulldozing and building the road behind. In order to save time and money, they built make-shift 1 quarters in the jungle, camped along the way and even stayed in caves. They even have tales to tell about their encounters with tigers in the jungle. He devoted all his time, capital and resources including the reserves of his family company, to ensure smooth and prompt construction of his dream resort. After working day and night for 3 years, the first access road was completed in 1969. Tan Sri was so relieved, because his whole vision for Genting Highlands depended on the successful completion of the access road. The whole Genting project was completed in January 1971, but prior to officially commencing business, Kuala Lumpur and its surrounding areas were hit by the worst rainstorms in a century, the road to Genting was closed by landslides at 180 locations, and the damaged sections took four months to repair. Genting opened its door for business on May 8, 1971. During the Genting project, Tan Sri spent all he had without earning any income. He sold an 810-hectare rubber estate to raise RM2. 5 million. In addition, he invested all the money he had made from iron mining, sub-contracting and hardware business. The project was a heavy drain on Tan Sri Lims finances. When asked to invest in this project, his friends turned him down and counseled him to drop the entire scheme instead. The project received well-deserved boost on 31stMarch 1969, on the occasion of the laying of foundation stone for the company’s pioneer hotel, by the late Tunku Abdul Rahman. Impressed that a private company, without the assistance of the Government could develop a mountain resort for the enjoyment of all Malaysians, a gaming license was suggested to help accelerate the development of this remote area, transforming the initial idea of a 38-room hotel to a 200 room hotel. In 1971, the Highlands Hotel, now renamed as Theme Park Hotel was successfully completed. To cope with the rapidly growing tourists, more hotels were built which included the 700 rooms Genting Hotel, a landmark structure recognized by all Malaysians. Following a corporate restructure exercise, the resort and leisure related activities were transferred to Resorts World Bhd. This was the beginning of the next development phase to transform the hill resort into a City of Entertainment. A meticulously planned development programme was implemented to enhance and expand the resort facilities, which included the development of Awana Chain of Hotels namely Awana Genting, Awana Kijal, Terengganu and Awana Porto Malai, Langkawi. In 1993, at the suggestion of Tun Mahathir, the prime minister of Malaysia then, a township was developed on an 81-hectare piece of land around the site of the Genting Skyway cable car station. It was named Gohtong Jaya after Tan Sri as a token of remembrance for his efforts in the development of Genting Highlands. In 1997, Genting Highlands Resort further boosted its facility attraction with Genting Skyway cable car system that provides a 3. 38 km transport to the hilltop. Genting Skyway is also recognized as the Worlds Fastest Mono Cable Car System with a maximum speed of 21. 6 km per hour and the Longest Cable Car in Malaysia and Southeast Asia. Despite the recession in 1997, Resorts World decided to forge ahead with the ambitious billion-ringgit mega project, the First World Hotel and Plaza. Of course many skeptics questioned why need to expand development during an economic downturn. And the answer was simple during such times, labor costs and skilled resources were relatively cheaper and easier to get. And by embarking on new construction and development activities, also can provide job opportunities and stimulating the construction industry during crucial economic times. The First World Hotel now is the largest hotel in the world with 6,200 rooms. First World Plaza marks a new era for the Genting Theme Park as it features newer and more exciting attractions for families to have fun at the peak. Just in the last 10 years, Genting Berhad has spent over 4 billion ringgit to develop Genting into Asia’s leading integrated leisure and entertainment resort. Throughout the years, Genting have kept firm with their vision: to be the leading leisure, hospitality and entertainment corporation in the world. After 42 years, crown jewel Genting Highlands Resort has since grown from a single hill top hotel with 200 rooms to a world-class integrated leisure and entertainment resort offering more than 10,000 rooms ranging from 3, 4, 5 star and super luxurious 6 star accommodation, over 90 dining outlets, 80 retail outlets, convention and international standard show facilities and many fun rides at the indoor and outdoor theme parks. We catered to over 18 million visitors in 2006 alone. They take pride in being one of the major contributors of tourism sector in the country and that are playing a significant role as a net earner of revenue and foreign exchange for the Malaysian economy. Genting Group is by no means limited to the leisure and tourism business. The company, infact began to diversify as early as the late 70s. With leisure and tourism as its core business, the company also ventured into the plantation, property development, paper manufacturing, power generation, oil and gas exploration. Being a determined entrepreneur and a man of vision, Tan Sri Lim aspired to explore further. He knew, with the strong foundation and wealth of experience accumulated over the years, Genting was well equipped to venture abroad. He encouraged and supported his second son Tan Sri Lim Kok Thay, who is our current Chairman to expand the business overseas. With the strong support and backing from his father, Tan Sri Lim Kok Thay (fondly known as Tan Sri KT Lim) swiftly spread his wings. Since then, he has been instrumental in globalizing Genting Group and has been the key driver behind the development of the Group’s resort and gaming-related projects worldwide, such as the Burswood International Resort Casino, the Adelaide Casino 3 in Australia, Lucayan Beach Resort Casino in the Bahamas and the Subic Bay Resort Casino in the Philippines. In Australia, he had set up the Adelaide Casino and the Burswood Island Resort in Perth. In their first year of operations, these projects chalked up some RM100 million in profits. However, his intuitive decision to dispose of the hotel and casinos in Australia to a Japanese company after only 18 months in operation proved to be the correct decision. The money was reinvested in other overseas ventures, including the Foxwoods Casino Venture with the Native American tribe, which has become the largest resort casino in the world. Due to Genting early success, later extended financial assistance to another US-based Native American tribe to build their casino in the location of Niagara Falls. Genting was granted the only casino license after Tunku Abdul Rahman, the prime minister of Malaysia then, visited Genting Highlands and commended his effort to develop a resort contributing to Malaysias tourism industry without government help. Tan Sri managed to obtain a pioneer status for Genting Highlands and tax incentives despite its resort development not qualifying for it. He did so by convincing the government that tax incentives in the early stage of development of Genting Highlands were not only vital for them but also profitable to the government later on. Tan Sri KT Lim visionary foresight, commitment to excellence, entrepreneurial skills and hard work resulted in the birth of Star Cruises. Capitalizing on its leisure-related expertise and experience, Genting Group expanded from land-based resorts to cruise the high seas by providing a truly comprehensive leisure and entertainment offering. At a time when no one was bullish about the prospects of the global cruise industry, his debut as a cruise operator in Asia raised many eyebrows. However, both Tan Sri Lim Goh Tong and Tan Sri KT Lim saw that again, they would be the pioneers and there was no competition in Asia. Given the rising prosperity and spending power of the people here, Asians would take to cruising readily as a form of recreation and tourism if an operator could provide good, affordable services. Moreover, with many beautiful islands and waters comparable to those in the Caribbean and the Mediterranean, the richly diversified Asia is able to offer exotic destinations with multicultural experiences. Star Cruises Limited was incorporated in September 2003. At a press briefing in December the same year, many local and foreign journalists questioned Tan Sri Lim Goh Tong’s wisdom in bringing in mega cruise ships when there was no industry in Asia and the idea of a cruise holiday was rather alien to an average Asian. One foreign journalist went as far as prophesying the demise of our cruise venture in eight months’ time. His reasoning was simple: How is Star Cruises going to find 1,700 passengers, the equivalent of five 747 plane-loads, each time it sets sail? Tan Sri Lim calmly said â€Å"When I decided to develop Genting about 38 years ago, there were also people who said I was mad and doomed to failure. But I went on to build it up steadily into an internationally renowned holiday resort. As for the cruise industry, isn’t Miami a success story? If the Westerners can do it, so can we Asians,† this statement drew a huge applause from the floor. In November 2000, Star Cruises was listed on the Stock Exchange of Hong Kong. At the peak, the market capitalization of Star Cruises hit US$2. 9 billion, even larger than that of Genting Berhad. As part of his expansion, Star Cruises acquired Norwegian Cruise Line in a takeover exercise that was completed in 2000. Today Star Cruises has grown to become the third largest cruise line in the world and the leading cruise operator in Asia-Pacific. The various brands under Star Cruises, Norwegian Cruise Line, NCL America, Orient Lines and Cruise Ferries together operates 21 cruise ships with over 32,000 lower berths and calls at close to 200 4 destinations globally in the Asia Pacific, North and South America, Hawaii, the Caribbean, Alaska, Europe, Bermuda and Antarctica. Part of his global expansion plan was to start an investment arm to exclusively handle all his overseas investments. Hence, Genting International was incorporated in 1984 to invest in leisure and gaming-related businesses outside of Malaysia. Genting International currently owns and operates 46 casinos in the UK under the Stanley Leisure brand names. This includes four of the most prestigious casinos in London – Crockfords, The Colony Club, The Palm Beach and Maxims. Another exciting boost for international venture is the recent success in bid to build an integrated resort in Singapore. The integrated Resort, located on Sentosa is named Resorts World at Sentosa and is expected to commence operation by early 2010. As of now, Genting Highlands is one of the most successful casino resorts in the world and is one of the primary tourist attractions in Malaysia. Tan Sri Lims company, Genting Group operates Genting Highlands and has diversified into many other industries. In the process new company brands were created that have become distinctive names in their respective fields, namely Asiatic, Genting Sanyen and Star Cruises. In the next 30 years, he continued to develop and expand Genting Highlands beyond its original idea of a hotel with basic tourist facilities. A new road was built to shorten the journey to Genting from the northern states, and RM120 million was invested to widen a 10 km stretch of the access road to reduce congestion. Another RM128 million was spent on constructing a cable car system to provide visitors with an alternative mode of transportation. Today Genting is far more than just one winning concept and one celebrated destination. It is one of Asia’s leading and best managed multinational corporations with strong management, financial prudence and sound investment discipline. Genting will continue to be a leading leisure and entertainment corporation in the world.